Retail Jobs

American Swiss Sales Associate (40hr) Vacancies

American Swiss invites suitably qualified applicants to apply for their Sales Associate (40hr) Vacancies (Multiple Posts). The closing date for applications is 12 January 2026.
If you love fashion, enjoy working with people, and dream of building a career in retail, this opportunity could be the perfect match for you. American Swiss is looking for confident, energetic, and stylish individuals who can bring excitement to the store and create unforgettable customer experiences. This role is ideal for young job seekers who want steady work, growth opportunities, and a chance to shine in a well-known brand.

Working as a Sales Associate means you become the face of the brand. You help customers choose jewellery that celebrates special moments in their lives. Your energy, style, and people skills can make a real difference every single day.


Why American Swiss Is a Brand People Love

American Swiss is one of South Africa’s leading jewellery retailers and forms part of the TFG group. TFG owns more than 30 popular retail brands across fashion, lifestyle, and accessories. Their goal is to create amazing shopping experiences both in-store and online.

American Swiss stores are known for beautiful jewellery, stylish accessories, and friendly service. Customers visit these stores to buy gifts, celebrate milestones, and treat themselves. When you work here, you become part of a team that helps people feel confident and happy.

TFG also believes in growing their employees. Many people who start as sales associates later move into leadership roles, training positions, or even head office careers.


What the Sales Associate Role Is All About

A Sales Associate works directly with customers and helps them find the right products. You create positive energy in the store and make sure every customer feels welcome and valued.

You will also help drive sales, keep the store neat, and support daily store operations.


Daily Responsibilities You Will Handle

Delivering Excellent Customer Service

You will greet customers warmly and assist them with their shopping needs. Your goal is to make every customer feel comfortable and excited about their purchase.

Understanding Customer Needs

By asking the right questions, you will help customers choose jewellery that suits their style, budget, and occasion.

Achieving Sales Targets

You will actively track your sales performance and work toward achieving store targets. This helps the business grow and rewards your effort.

Staying Updated on Fashion Trends

You will learn about the latest jewellery trends and new products so you can confidently recommend items to customers.

Finding New Sales Opportunities

You will look for chances to increase sales by suggesting matching items or special offers.

Keeping the Store Ready for Customers

You will assist with restocking shelves, keeping displays neat, and making sure the store always looks inviting.


Skills That Help You Stand Out

This role is perfect for people who love interacting with others and enjoy fast-paced environments.

Personal Skills

  • Friendly and confident personality
  • Strong communication skills
  • Ability to multitask
  • Attention to detail
  • Ability to work independently
  • Willingness to take initiative
  • Passion for helping people

Sales and Customer Skills

  • Ability to build customer trust
  • Good negotiation and selling skills
  • Problem-solving abilities
  • Focus on delivering great service

Minimum Requirements to Apply

To qualify for this role, you need:

Education

  • Grade 12 (Matric)

Experience

  • Retail or sales experience is helpful but not always required

If you have a positive attitude and a willingness to learn, you already have a strong chance.


Working Environment and Schedule

This is a full-time position with a 40-hour work week. You will work in a busy retail store environment, including weekends and public holidays as required.

You will spend most of your time standing, assisting customers, and moving around the store. Teamwork and communication are important to keep the store running smoothly.


Why This Job Can Shape Your Future

Working as a Sales Associate teaches you confidence, communication, responsibility, and teamwork. These skills are valuable in many careers, including management, marketing, and business.

TFG offers training programs and growth opportunities across their many brands. With dedication and performance, you can build a long-term career in retail.


Employment Equity and Company Culture

Preference may be given to candidates from designated groups in line with employment equity rules. TFG believes in diversity and fair opportunities for all.

The company values creativity, teamwork, and passion. Employees are encouraged to grow, learn, and make an impact.


How to Prepare a Strong Application

Build a Simple CV

Your CV should include:

  • Your education
  • Any customer service or sales experience
  • Your contact details

Show Your Personality

Mention your passion for people, fashion, or retail. Employers want people who bring energy and positivity to the store.

Highlight Customer Experience

If you have worked with customers before, explain what you learned and how you handled different situations.


Important Job Details

  • Company: American Swiss (TFG Jewellery)
  • Position: Sales Associate (40hr)
  • Job Schedule: Full Time
  • Apply Before: 12 January 2026
  • Job Identification: 11130

Take the First Step Toward a Bright Retail Career

If you are ready to grow, learn, and shine in a stylish retail environment, this opportunity at American Swiss could be your next move. You will gain valuable experience, meet new people, and develop skills that can support your future goals.

Do not wait too long. Apply before the closing date and give yourself a chance to step into a career filled with sparkle, confidence, and growth.

Published by
Ronald Williams

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