Retail Jobs

CIRO Is Hiring Sales Consultants — Entry-Level Job, No Degree Needed!


CIRO Invites Suitable Applicants to Apply for Their Sales Consultant Level 1 Vacancy. The Closing Date for Applications is 13 July 2025

Are you passionate about coffee and ready to kick-start your career in sales? The Coffee Importers and Roasters Organisation (CIRO) is looking for a motivated Sales Consultant Level 1 to join their Cape Town team. This is a fantastic opportunity to grow in the manufacturing and beverage sales industry, especially if you’re a self-starter who loves working with people and wants to be part of one of South Africa’s top coffee brands.

Whether you have basic sales experience or just finished your studies and want to learn, this position can give you the training, exposure, and support to build a strong career in sales. All you need is a Matric certificate, a valid driver’s license, and the hunger to succeed.


Why CIRO?

CIRO is more than just a coffee brand. It’s South Africa’s biggest manufacturer of pure coffee, offering everything from roasting, blending, packaging, training, and distribution — both locally and internationally. Known for quality, innovation, and consistent customer service, CIRO is the go-to choice in the coffee service industry.

This is your chance to represent a powerhouse in the coffee world and start your journey with a company that values growth, learning, and results.


Job Overview

  • Job Title: Sales Consultant Level 1
  • Location: Cape Town, South Africa
  • Division: CIRO
  • Industry: Manufacturing
  • Function: Sales
  • Job Type: Entry-Level
  • Closing Date: 13 July 2025

What You’ll Be Doing

As a Sales Consultant, your main role is to grow sales, build customer relationships, and make sure coffee machines and products meet top standards at customer sites.

Your responsibilities will include:

  • Meeting monthly sales and volume goals
  • Providing excellent service to current customers using a structured call plan
  • Making sure all customers get top-quality coffee through regular machine checks and training
  • Finding and contacting new customers based on sales goals
  • Closing new deals with tailored coffee and beverage solutions
  • Doing on-site visits, product presentations, and customer training at installation
  • Reporting and tracking progress with your manager
  • Building long-term coffee relationships with clients
  • Ensuring high-quality coffee is served from CIRO equipment

What You Need to Apply

Minimum Requirements:

  • Matric / Grade 12
  • Certificate or Diploma in Business or similar (advantageous)
  • Valid Driver’s License with at least 2 years of driving experience
  • Sales experience preferred
  • Knowledge of coffee machines or coffee industry is a big bonus
  • 2–3 years of customer service or interaction experience
  • Experience in the Out-of-Home (OOH) market or hospitality is a plus
  • Good understanding of sales systems and commercial terms
  • Comfortable with MS Office tools (Word, Excel, etc.)
  • Strong communication, planning, and problem-solving skills

Personality and Skills:

  • Builds strong customer relationships
  • Bounces back from challenges
  • Meets deadlines
  • Keeps promises and follows through
  • Takes initiative and spots new sales opportunities
  • Well-organized and productive

Why This Job Is Perfect for You

If you’re someone who wants to work in a fast-growing industry, loves coffee, enjoys working with people, and has a drive to succeed in sales, this is the perfect job for you.

You’ll get:

  • A real entry-level opportunity in a respected company
  • Support from a professional team
  • Training and mentorship
  • A chance to grow into senior sales roles
  • The pride of representing a top South African coffee brand

Even if you don’t have a diploma yet, CIRO values potential and work ethic over just qualifications.


How to Apply

To apply, visit the CIRO Careers Portal or check their official company listings and apply before 13 July 2025. Make sure you upload your CV and any supporting documents like your Matric certificate and driver’s license.


Final Words

Coffee lovers and career starters — this is your chance! If you’re looking for a real, full-time job that pays, trains, and gives you room to grow, don’t miss this opportunity at CIRO. Sales Consultant Level 1 might be an entry-level title, but it could be the first step toward a rewarding career in coffee sales.

Apply today and start something that could change your life!

Published by
Ronald Williams

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