SAB is Hiring: Apply for the Sales and Marketing Learnership 2025 – Limited Positions Available!

South African Breweries (SAB) is inviting motivated and qualified individuals to apply for their Sales and Marketing Learnership 2025. This incredible opportunity is perfect for young South Africans who want to build a rewarding career in sales, marketing, and customer development.

The learnership will be based in the Central Region – Kimberley, and applications close soon, so don’t miss your chance to join one of South Africa’s leading companies.

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About SAB

At SAB, dreaming big is part of their culture and future. SAB is known for its innovation, growth, and commitment to excellence. The company is dedicated to providing young people with opportunities to unleash their full potential.

By joining this learnership, you’ll get access to training, mentorship, and real workplace experience, giving you the skills and knowledge to succeed in sales and marketing. SAB believes in building strong relationships with its customers while empowering learners to grow personally and professionally.

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Purpose of the Learnership

The SAB Sales and Marketing Learnership aims to develop a market-driven, customer-focused workforce. Learners will be trained to grow SAB’s brand presence, boost sales volumes, and build long-term relationships with tavern owners and customers.

The program combines theoretical learning with practical experience, preparing participants to deliver outstanding service and drive sustainable business growth.

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Key Responsibilities

As a learner in this program, your role will include:

Sales and Merchandising

• Ensure 100% product availability by monitoring stock levels at each outlet.
• Manage stock rotation to maintain quality and prevent shortages.
• Execute merchandising strategies in line with SAB’s In-Trade Execution Guidelines (ITEG).
• Negotiate and implement price and promotion plans throughout the year.
• Monitor competitors and secure prime shelf space for SAB products.

Customer Development

• Build and maintain strong relationships with tavern owners and other customers.
• Make weekly customer visits to strengthen partnerships and resolve issues.
• Ensure customer data is up-to-date and accurate.
• Meet weekly sales and volume targets consistently.
• Encourage outlets to purchase directly from SAB.

Planning and Organisation

• Work with the sales team to create strategies that match customer needs.
• Pay attention to detail and deliver plans that exceed customer expectations.
• Handle administrative tasks efficiently.

Asset Management

• Manage and track SAB fridges and other company assets.
• Make sure fridges are stocked correctly with SAB products.
• Assist customers in managing their stock to avoid shortages.
• Complete asset verification surveys and audits.

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Skills You’ll Develop

This learnership will help you grow essential skills for a career in sales and marketing, including:

• Commercial skills: Understanding profitability, pricing, and product management.
• Customer service skills: Building relationships and improving customer loyalty.
• Problem-solving skills: Addressing challenges quickly and effectively.
• Flexibility: Adapting to different situations and working environments.
• Selling skills: Identifying opportunities, presenting solutions, and closing deals.
• Planning and organizing skills: Managing time and resources effectively.

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Minimum Requirements

To qualify for the SAB Sales and Marketing Learnership, you must meet the following criteria:

• Have a Diploma or Degree in a related field.
• Possess a valid, unendorsed Code 8 driver’s license.
• Be computer literate and familiar with Microsoft Office.
• Have local area knowledge of Kimberley.
• Be willing to work flexible hours, including weekends and public holidays.
• Successfully complete a drivers’ assessment test before starting the role.

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Why This Learnership is a Great Opportunity

This program is not just about learning — it’s about building a career with SAB, one of the most recognized brands in the country.
By completing the learnership, you’ll:

• Gain real-world experience in sales and marketing.
• Build a professional network that can help you in the future.
• Be positioned for career advancement opportunities at SAB or within the broader industry.
• Receive mentorship and guidance from experienced professionals.

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How to Apply

If you meet the requirements and are ready to take the next step, apply online today.

• Applications must be submitted before the closing date, as late submissions will not be accepted.
• Only applications made online will be considered.

Important: SAB is an equal opportunity employer, and all decisions will be made fairly and in line with their employment equity plan.

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Final Tip

Prepare all required documents before you apply, including your updated CV, proof of qualifications, and driver’s license. Apply early to increase your chances of being considered.